<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0"><channel><title><![CDATA[OGBrander Marketing]]></title><description><![CDATA[OGBrander Marketing]]></description><link>https://www.ogbrander.com/blog</link><generator>RSS for Node</generator><lastBuildDate>Thu, 16 Jul 2026 18:15:53 GMT</lastBuildDate><atom:link href="https://www.ogbrander.com/blog-feed.xml" rel="self" type="application/rss+xml"/><item><title><![CDATA[What is a Dedicated Sending Domain and Why Does Your Shopify Store Need One?]]></title><description><![CDATA[If you are running a B2C e-commerce shop generating more than $50,000 USD in revenue, you can no longer afford to treat your email infrastructure like an afterthought. A major technical inflection point that trips up scaling founders is the transition from a shared domain to a dedicated sending domain. What is a Dedicated Sending Domain? By default, when you set up a new email marketing platform like Klaviyo or Mailchimp, your emails are sent via a shared domain owned by that provider. This...]]></description><link>https://www.ogbrander.com/post/what-is-a-dedicated-sending-domain-and-why-does-your-shopify-store-need-one</link><guid isPermaLink="false">6a3a086a106e96afab60277d</guid><pubDate>Tue, 23 Jun 2026 04:16:46 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/11062b_203ae139a23346d68a6a47fa8167eef7~mv2.jpeg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>oguer5</dc:creator></item></channel></rss>